Public Relations Specialist
The job of a PR specialist involves various functions to ensure a company’s public image is well established and maintained.
Key Responsibilities:
• Write press releases and other promotional material to promote an organization
• Build and maintain positive trust relationship with public interest groups, consumers, and community representatives
• Ensure PR strategies and achievements are favorably perceived by stockholders and general public
• Study the objectives and needs of an organization to develop action plans effective in promoting a brand
• Write and post advertising content online to maintain a web presence
• Collaborate with other departmental heads to develop marketing and sales strategies
• Review and edit organizational publications for internal and external audiences
• Plan company response to public incidents such as environmental or industrial mishap
• Conduct market research to determine public opinion of product and potential for success
• Develop and organize marketing campaigns for company products and services
• Purchase ad space on radio and television channels to promote client products
• Prepare and deliver speeches to address consumers and give insight on company objectives
• Deal with inquiries from the public, the press, and other organizations
• Liaise with clients and managerial staff to prepare budgets and set objectives
• Evaluate advertising and promotional programs to ensure they match with company PR goals.
Requirements – Skills, Abilities, and Knowledge – for Public Relations Specialist Job:
• Education and Training: To become a public relations specialist, you require a Bachelor’s degree in communications, journalism, English, or business administration. Having some certifications from recognized marketing or public relations institutions provide a competitive edge for the PR specialist job
• Communication Skill: Public relations specialists are able to write and deliver speeches to influence public opinion and promote an organization
• Interpersonal Skill: They work with employees, regulatory agencies, and investors to popularize a brand
• Organizational Skill: They are well versed in coordinating the PR operations of a company.
Additional Responsibilities:
• Perform other duties and special projects as assigned.
• To Be Determined.
Type: Full-time, local hire only, Arabic Speaker.
Please send your CV to: hr@esnadmanagement.com
Please mention in the subject ' Public Relations Specialist’ with the expected salary